Scientific Games extends the New Jersey deal
A week after announcing that it had extended its existing systems contract with the Connecticut Lottery through to May of 2018, American lottery technology provider Scientific Games Corporation has revealed that its new Northstar New Jersey Lottery Group joint venture has been selected to provide marketing and sales services to the New Jersey Lottery.
A joint venture with GTECH Corporation, which is a subsidiary of Italian gaming and lottery giant Gruppo Lottomatica SpA, in partnership with OSI LTT NJ Holdings Incorporated, Northstar New Jersey will supply the New Jersey Lottery with a range of services designed to strengthen its marketing and sales functions through to the end of June of 2029.
In addition, the contract from the New Jersey Treasury Department will see Northstar New Jersey provide support for lottery game development in addition to the procurement of related goods and services subject to control and oversight by the New Jersey Lottery.
“We look forward to proving how meaningful a commercial lottery business model can be to the state of New Jersey and its residents,” said Lorne Weil, Chairman and Chief Executive Officer for New York-based Scientific Games.
“We have been a long-time partner of the New Jersey Lottery including launching the industry's first Internet-based second-chance drawing in 2001 for the New Jersey Lottery. We are proud to continue to be a part of the New Jersey Lottery's progressive efforts in establishing itself as an industry leader in terms of both performance and innovation.”
Scientific Games stated that its Scientific Games International Incorporated subsidiary holds an 18 percent share in Northstar New Jersey with the remainder owned by GTECH and OSI LTT NJ Holdings, which is an indirect subsidiary of OMERS Administration Corporation, the administrator of the Ontario Municipal Employees Retirement System pension funds.