TAPP IT! product line launched at Intralot
Intralot USA, a subsidiary of gaming and transaction processing systems developer and supplier, has launched its new IT! Interactive gaming product line.
The company said that the new releases would allow lotteries to expand their range of gaming options for US players – offering various contents from multiple game developers under the TAPP IT! umbrella.
Utilising the self-service Coronis MP terminal and Touch Activated Player Portal, the games can be experienced in existing lottery locations.
'We believe the TAPP IT! product line will open new doors for recruiting and retaining businesses that were previously not interested in lottery products,' John Pittman, vice-president of marketing at Intralot USA, said.
Lori Harris, the company’s director of new product marketing, added: 'It is crucial for lotteries to continue to develop products that can be sold through existing retail channels.
'We developed the TAPP IT! product line with the goal of attracting a new, younger demographic of players that lotteries could implement now without requiring new legislation.'