Hull partners with SBOBet
Online bookmaker SBOBet has been signed up as the official Asian betting partner of newly-promoted English Premier League football club Hull City.
Last week, SBOBet penned a similar deal with fellow Premier League club Norwich City.
“This is an exciting partnership that will showcase our brand to global audiences,” Hull City commercial manager Linton Brown said.
SBOBet executive director Bill Mummery added: “Asia is a very important market for the Premier League and the combined strength of our brands will undoubtedly raise the profile of the club. We shall also be looking for opportunities to work with the club in its local community.”